[et_pb_section fb_built=”1″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ custom_padding=”5px||15px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.21.0″ header_font=”Arial||||||||” header_text_color=”#ef229c” header_font_size=”28px” min_height=”49px” custom_margin=”||18px|||” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n
[\/et_pb_text][et_pb_text ul_type=”square” _builder_version=”4.21.0″ text_font=”||||||||” ul_font=”||||||||” ul_text_color=”#ef229c” ul_line_height=”0.9em” header_4_font_size=”16px” custom_margin=”-21px||13px|34px||” custom_padding=”0px||” global_colors_info=”{}”]<\/p>\n
<\/span><\/strong><\/p>\n {<\/span><\/strong> Facebook<\/strong> \u2013 Users of Facebook often check it daily for a variety of information. Facebook utilizes photos, graphics, GIFs, videos, and long- or short-form content. Users can also go \u201clive\u201d on Facebook.<\/p>\n {<\/span><\/strong> LinkedIn<\/strong> \u2013 Business-to-business users look for information on products, services, and companies to make purchasing decisions, hire staff, or, if job-hunting, to get hired. Companies also use LinkedIn to broadcast company news.<\/p>\n {<\/span><\/strong> Twitter<\/strong> \u2013 Users share their live experiences and daily thoughts, ideas, and activities with their digital communities via Twitter. Twitter uses short-form tweets, which are 280 characters or fewer.<\/p>\n {<\/span><\/strong> YouTube<\/strong> \u2013 Video content on YouTube is used to acquire information about products, entertainment, new recipes, languages, and more. Videos can last between one minute and several hours. Users can also host video podcasts on YouTube.<\/p>\n {<\/span><\/strong> Instagram<\/strong> \u2013 B2B businesses can use Instagram to visually promote their products and services with images and video content.<\/p>\n {<\/span><\/strong> Pinterest<\/strong> \u2013 Users consult Pinterest when planning a social event, as well as to preview home d\u00e9cor, furniture, and accessories.<\/p>\n {<\/span><\/strong> Snapchat<\/strong> \u2013 This platform is used to create short video content that disappears after 24 hours. Companies and individuals build their brand by sharing case studies, news, announcements, and anecdotes.<\/p>\n {<\/span><\/strong> Yelp<\/strong> \u2013 Yelp publishes reviews of submitted evaluations of entertainment and dining venues, as well as local businesses.<\/p>\n {<\/span><\/strong> TikTok<\/strong> \u2013 Short videos that can be a few seconds long deliver messages through a combination of graphics and short explanations.<\/p>\n {<\/span><\/strong> Podcasts<\/strong> \u2013 Prerecorded audio content that ranges from 15 minutes to 1 hour, podcasts can involve one person\u2019s commentary, interviews with experts, or friends discussing topics of interest. Some brands utilize video podcasts, which can be broadcast on YouTube.<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.21.0″ text_font=”||||||||” header_3_font_size=”19px” header_3_line_height=”1.3em” custom_margin=”|-46px|-28px|||” custom_padding=”|25px||||” global_colors_info=”{}”]<\/p>\n